Celebrity Flip Flops Can Save Lives
Posted on July 1, 2009
Filed Under Celebrity Shoes, Flip Flops, Manolo Blahnik Shoes
Flip flop.. what is in that word for us? Well, in fact, this shoe type is by far one of the most enjoyable footwear types by all men and women around the world. Just think about it! They are indispensable at the beach, they are good for walking (and shopping for that matter), they come in the widest every variety of colors, prints and styles. By the looks of it, flip flops are just there to make us happy.
Surprisingly enough, today flip flops can also save lives. All it takes is for a number of famous designers to unite for the common purpose. And that is exactly what happened with Paul Smith, Manolo Blahnik, Mathew Williamson, Naomi Campbel, Alec Beck and the famous flip flop brand – Havaianas, who decided to jointly fight child’s cancer. The product of this union is an exclusive collection of flip flops that is expected to be available in stores starting July 15th.
As a matter of fact, Havaianas is famous for initially being a footwear brand producing rubber flip flops for the poorer part of Brazilian population. However after a couple of decades these shoes have become popular not only among the poor, but among the other population strata as well. This feature makes flip flops by Havaianas somehow similar to the jeans culture in the US - as you know, jeans where first worn primarily by the plant workers, but became a highly fashionable item throughout the world later on. So, that is how flip flops became an item of fashion.
The exclusive collection by the designers will be soon exhibited at the London supermarket Selfridges on Oxford Street. The flip flops will be available for sale at the supermarket’s website, where customers will be able to purchase them up untill July 26th. All the profit from the sale will be contributed to the charity fund on fighting children cancer.
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